PACKAGE: BOOKING Tools & Strategies (English) 10.03.2026, 2:00PM + 1 hour Focus Coaching

PACKAGE: Workshop: Booking Tools & Strategies
180 minutes + 30 minutes Q&A (optional) + bonus material
+ 1 Hour Focus Coaching
60 minutes individual coaching on any live music / brand / business related topic

For artists and bands without a booking agent
Language: English | 4 packages per workshop available

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The songs are finished, the bandmates are motivated, the first shows have been played.
The twenty three people at your last gig ask why you’re not rich and famous yet.
And honestly, you’re wondering the same thing.

You want to start touring properly now.
There’s just one problem: booking isn’t working.

You’ve sent what feels like hundreds of emails
(realistically: about 13 in two weeks).
You’re missing ideas and contacts for clubs or festivals.
While the others go for a drink after rehearsal, you sit at your computer, frustrated.

Overview: gone.
Motivation: very low.

Here’s the good news: you don’t have to reinvent the wheel.

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Everything that has worked for me, my own bands and more than 80 booked artists is packed into this workshop:

Direction & goals
Realistic goal setting and an honest assessment of your current status

Teamwork
Planning and task distribution within your band or team

Your presentation
Landing pages, one sheets, EPKs and riders

Your network
How to find, organise and approach the right contacts

The pitch
Email writing, fee negotiations and deal structures

Before & after the show
Tour overviews, agreements with venues and follow ups

Tools & systems
Workflow, structure and staying consistent without burning out

What you’ll take away:

• More confidence in booking through clear goals and a realistic strategy
• A concrete plan for pitching, communication and fair negotiations
• Tools to keep an overview and reduce chaos and workload
• The confidence to follow up without feeling annoying
• The ability to build and grow your network intentionally
• Optional Q&A with space for your individual situation and exchange with other artists

🎁 Bonus materials (included)

Landing page / one sheet template
Rider templates (technical & hospitality)
Tour overview template
Contacts template
Fee calculator

Workshop details

Date: 10.03.2026, 2:00PM CET | Duration: 180 minutes + 30 minutes Q&A | Format: Live & online | For: Artists and bands without a booking agent touring in Europe | Language: English

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1-Hour-Focus Coaching (60 minutes)

In the focus coaching session, we apply the workshop content directly to your personal situation.

We’ll look at your specific questions and challenges. We’ll identify where you’re currently stuck and define which next steps make the most sense for you

After the session, you’ll receive a summary of our conversation and a clear to do list for implementation.

Duration: 60 minutes | Format: Live & online | Timeframe: within 4-6 weeks after the workshop  | Availability: Monday to Friday | Start times: Between 10:00 AM and 6:00 PM CET | Subject to availability | Language: English or German

Scheduling:
After the workshop, you’ll receive a booking link to schedule your focus coaching session at a time that works for you within the given time frame